Father’s Day is approaching, and this is the time of year that store owners/merchants will be looking to advertise related sales on their websites to sky-rocket sales on Father’s Day. According to the  National Retail Federation , Consumers are spending a near-record $15.3 billion on Father’s Day presents. That works out to $133 per person on average, […]

Customers enjoy surprising their mother, sisters, grandmother, and other unique women in their lives with gifts by celebrating Mother’s Day. This is the time of year when everyone is looking for Mother’s Day gift ideas, and there are a few things you can do as an e-commerce store owner to help your brand be seen […]

The use of coupons and discounts to entice consumers is frowned upon. Brands with lower profit margins are concerned that sales will eat into their income even more, while others are concerned that consumers will become coupon-dependent and only buy when there is a sale. When done correctly, discount marketing can be beneficial for your […]

The COVID-19 pandemic wreaked havoc on eCommerce revenue that no one could have expected at the start of the year. The shift in customer buying behavior is causing these changes. On the plus hand, eCommerce statistics such as cart abandonment rates are said to have decreased dramatically around the world. Cart abandonment happens when a […]

The COVID-19 pandemic has shaken the world, impacting nearly every life and industry. Although markets struggle to remain stable, governments strive to keep their people secure. Small companies all over the world have faced financial difficulties and have been forced to adjust to new ways of selling. There are many ways that store owners can […]

Every year on March 8th, International Women’s Day is commemorated. This unique day is now observed around the world, with people coming together to honor women’s rights, equality, and accomplishments. With the rise of the Internet and social media, International Women’s Day has surpassed Christmas as the second most widely observed holiday worldwide. Brands have […]

Christmas is effectively perhaps the best season. Be that as it may, it tends to be a test to catch customers’ consideration, given the number of occasion promotions they are besieged. In case you’re asking yourself how you will isolate yourself from the rest during the special seasons, this blog is for you. This season, […]

BFCM is a famous acronym form for Black Friday & Cyber Monday occasions. Black Friday comes after the Thanksgiving occasion, this year, it is November 27th, 2020. Typically, it denotes the start of Christmas Holiday shopping. The Cyber Monday occasion is going on subsequent Monday – November 30th, 2020. Besides the days, Black Friday & […]